TREND TRACKS

7 Powerful Techniques to Master Customer Needs

Unlock Customer-Centric Growth: Master 7 Essential JTBD Frameworks to Create Products That Truly Resonate

Transform Your Product Strategy with JTBD Insights

Learn How to Decode Customer Needs and Drive Innovation with Proven JTBD Techniques

11-Jan

Saturday- 1Th Jan 2025

IST Time EST Time GMT Time
07:00 PM 08:30 AM 1:30 PM

4 Hrs

The Ultimate JTBD Frameworks Workshop is a 4-hour virtual session designed for an engaging and practical learning experience. The duration is structured as follows:

  • Introduction and Overview: 15 minutes
    • Overview of workshop objectives
    • Introduction to the JTBD theory
    • Outline of what to expect
  • Deep Dive into 7 Essential JTBD Frameworks: 2 hours
    • Detailed exploration of each JTBD framework
    • Presentations with real-world examples
    • Focus on understanding, relevance, and application
  • Interactive Exercises and Group Activities: 1 hour
    • Engage in 5 hands-on exercises
    • Group work on practical challenges and case studies
    • Apply JTBD concepts to real-world scenarios
  • Q&A and Discussion: 30 minutes
    • Open floor for questions and clarifications
    • Get personalized advice from the trainer
    • Peer discussions and insights sharing
  • Conclusion and Wrap-Up: 15 minutes
    • Recap of key learnings
    • Sharing additional resources and post-workshop support
    • Certificate of completion and feedback collection

This time allocation ensures a comprehensive understanding of JTBD frameworks while allowing for meaningful interaction and practical application.

Original price was: $50.00.Current price is: $25.00.

$50.00 $25.00 (till January 4, 2025)

What Participants Will Learn

By attending the Ultimate JTBD Frameworks Workshop, participants will gain a comprehensive understanding of the Jobs-to-be-Done (JTBD) theory and its practical application in product development and innovation. This workshop goes beyond theoretical concepts, providing actionable insights and techniques that can be directly applied to create customer-centric products and drive market success

Master the 7 Essential JTBD Frameworks

Get in-depth knowledge of the seven powerful JTBD frameworks that help you decode customer needs, motivations, and decision-making processes.

Understand Customer Jobs and Outcomes

Learn how to identify the ‘jobs’ your customers are trying to get done and the specific outcomes they seek, allowing you to align your products and services accordingly

Develop JTBD Timelines and Job Maps

Gain the skills to create JTBD timelines and job maps to visualize customer journeys and uncover key moments for intervention and innovation.

Craft Precise Desired Outcome Statements

Learn to formulate clear and actionable desired outcome statements that translate customer needs into effective product strategies.

Apply the Outcome-Driven Innovation (ODI) Process

Understand how to implement the ODI process to prioritize customer needs and create solutions that deliver real value.

Identify and Leverage Forces of Progress

Discover the forces that influence customer decisions and how to use this knowledge to drive product adoption and loyalty.

Integrate JTBD into Your Product Strategy

Learn how to integrate JTBD frameworks into your product development and marketing strategies to achieve quick market success.

In this section, you’ll get an overview of the key topics covered in our Ultimate JTBD Frameworks Workshop. Each topic is carefully curated to provide you with a deep understanding of the Jobs-to-be-Done (JTBD) theory and its application in real-world scenarios. By the end of this workshop, you will have the tools and frameworks needed to decode customer needs, innovate with confidence, and align your product strategies for quick market success. Below are the core topics we will dive into during the training:

  1. Introduction to Jobs-to-be-Done (JTBD) Theory
    Learn the foundational principles of JTBD theory and how it shifts focus from product features to the outcomes customers seek. Understand the value of seeing your products through the lens of customer jobs and gain a new perspective on innovation.

  2. The Forces of Progress Framework
    Discover how to identify and leverage the forces that drive customer decisions. This framework helps you understand what pushes customers to choose your product and what holds them back, allowing for targeted improvements.

  3. JTBD Timeline Framework
    Understand the JTBD Timeline and its role in mapping out customer journeys. Learn to identify critical decision points and moments of struggle to better position your product in the market.

  4. Job Mapping: Breaking Down the Job to Be Done
    Dive deep into the Job Mapping framework to deconstruct customer jobs into specific steps. This topic focuses on uncovering hidden opportunities for innovation by understanding each step customers take to achieve their desired outcomes.

  5. Crafting Desired Outcome Statements
    Master the art of formulating Desired Outcome Statements that precisely capture what customers want to accomplish. Learn how to translate these outcomes into actionable product features and improvements.

  6. The Job Executor Framework
    Identify who the job executor is and how their role impacts product adoption. Understand the nuances of different roles in the buying process and how to tailor your strategies accordingly.

  7. The Job Atlas Framework
    Explore the Job Atlas Framework to map the broader landscape of customer jobs. This framework helps in understanding the competitive environment and strategically positioning your product to fulfill unmet needs.

  8. Outcome-Driven Innovation (ODI) Process
    Learn the step-by-step Outcome-Driven Innovation (ODI) process to align your product development with customer-defined success criteria. This topic will provide you with practical methods to create innovative solutions that are highly valued by your customers.

Additionally, What Participants Will Get

When you enroll in the "7 Essential JTBD Frameworks workshop for Understanding and Fulfilling Customer Needs" training, you’ll receive a variety of valuable resources and benefits to enhance your learning experience:

Certificate of Participation

Upon completion of the training, you will receive a certificate to showcase your mastery of the 6D Process.

One-Month Elite Membership at Agile Digest Academy

Enjoy exclusive access to additional courses, resources, and community forums for one month, allowing you to further your learning and connect with industry experts.

One-Month Access to Class Recordings

Revisit the training sessions at your convenience with one-month access to the full recordings, ensuring you can review key concepts and exercises.

Access to Reading Content in eBook Format

Receive a comprehensive eBook covering the key topics of the training, accessible for one month, to reinforce your learning and provide a handy reference.

Participation in Live Sessions

Engage directly with the instructor and fellow participants in interactive live sessions, where you can ask questions, discuss topics in-depth, and participate in exercises.

Networking Opportunities

Connect with like-minded professionals and expand your network, gaining insights and building relationships that can support your career growth.

FAQs

Here are some frequently asked questions (FAQs) for the "Mastering the 6D Product Lifecycle" training:

  • What is the format of the Ultimate JTBD Frameworks Workshop?

    The workshop is conducted online in a virtual classroom format. It includes live presentations, interactive exercises, group discussions, and Q&A sessions, ensuring a highly engaging and participative learning experience.

  • Who is this workshop best suited for

    This workshop is ideal for product managers, marketers, business strategists, UX designers, and anyone involved in product development, innovation, and customer experience. It’s perfect for professionals looking to deepen their understanding of customer needs and drive customer-centric growth.

  • Do I need any prior knowledge of the JTBD theory to attend?

    No prior knowledge of the JTBD theory is required. The workshop starts with the basics and progressively moves into advanced frameworks and applications, making it suitable for both beginners and those familiar with the concept.

  • Will there be any hands-on exercises during the workshop?

    Yes, the workshop includes 5 interactive exercises that provide hands-on experience with the JTBD frameworks. These exercises are designed to help you apply the concepts to real-world scenarios, ensuring practical understanding.

  • Will I receive any materials or resources after the workshop?

    Yes, participants will receive digital copies of all presentation slides, worksheets, and additional reading materials. You will also have access to a recording of the session for future reference.

  • Is there a certificate of completion provided?

    Yes, all participants who complete the workshop will receive a certificate of completion. This can be added to your professional portfolio or shared on LinkedIn to showcase your new skills.

  • How can I interact with the trainer and other participants?

    The virtual classroom setup allows for real-time interaction with the trainer and other participants through live chat, breakout rooms for group exercises, and a dedicated Q&A session. This format encourages networking and knowledge sharing among peers.

  • What if I cannot attend the workshop live? Will there be a replay?

    If you cannot attend the workshop live, you will still receive access to a recording of the entire session. This will allow you to go through the workshop content at your convenience and not miss out on any valuable information.

Refund Policy

At Agile Digest, we understand that sometimes plans change, and we aim to make the refund process as straightforward as possible.

At Agile Digest, we understand that sometimes plans change, and we aim to make the refund process as straightforward as possible.

Refund Policy Details:

  1. 100% Refund Before Training:

    • If you’re unable to attend the training training, simply inform us before the session begins, and you will receive a 100% refund  (minus the Gateway fees) of your payment.

  2. Access to Recordings:

    • If you cancel your participation, we will not be able to offer you with access to the training session recordings. 

  3. Payment Gateway Fees:

    • If you paid online via a payment gateway, please note that the gateway fees will be deducted from your refund. This is to cover the transaction costs incurred during the payment process.

How to Request a Refund:

  • To request a refund, please contact us via email or through the contact form on our website, stating your reason for cancellation. We will process your refund promptly and provide confirmation once it has been completed.

This refund policy ensures that you have flexibility and peace of mind when enrolling in our training sessions.

Who Should Join

The Ultimate JTBD Frameworks Workshop is designed for professionals and teams who want to deepen their understanding of customer needs and leverage Jobs-to-be-Done (JTBD) frameworks for strategic growth. Whether you are directly involved in product development or play a role in shaping customer experiences, this workshop will provide you with the tools and insights needed to innovate effectively and meet real customer demands

 

Prerequisites

The Ultimate JTBD Frameworks Workshop is designed to be accessible and valuable for professionals at all levels, with no strict prerequisites required. This workshop starts with the fundamentals of the Jobs-to-be-Done (JTBD) theory and progressively moves into advanced frameworks and practical applications. However, to get the most out of this training, it is helpful to have a basic understanding of customer-centric product development, marketing, or business strategy.

Basic Knowledge of Product Development
Familiarity with the product development process, from ideation to launch, will help you understand how JTBD frameworks can be integrated at each stage.
Understanding of Market Research and Customer Insights
Knowledge of how to conduct market research and gather customer insights will make it easier to apply the JTBD theory to real-world scenarios and improve your product strategies
Experience in Cross-Functional Teams
Experience working in or leading cross-functional teams such as product, marketing, design, or strategy will help you see how different roles can leverage JTBD frameworks for collaborative success.
Curiosity and Open Mindset
: A willingness to think differently about how products and services fulfill customer needs is key. The JTBD approach often challenges conventional thinking and requires a mindset open to new ways of analyzing and solving problems.
Desire to Drive Innovation
: If you are passionate about driving innovation and creating customer-centric solutions, this workshop will provide you with the frameworks and tools to make it happen.

Enrolment Process

Enrolling in the "Transform Your Product Strategy with JTBD Insights" training is simple and straightforward. Follow these steps to secure your spot:

Step 1 : Click the “Add to cart” Button
Start the process by clicking the “Enroll Now” button on this page. This will take you to the registration form.

Step 2 : Complete the Registration Form
Fill out the required information, including your name, email address, and any other details needed to process your enrollment.

Step 3 : Validate Date and Time
Before completing your registration, please ensure that the date and time of the training session align with your schedule. This will help you avoid any conflicts and ensure your full participation.

Step 4 : Receive Your Invitation
After enrolling, you will receive an invitation via email from your instructor. This invitation will include all the necessary details, including the Zoom link and any pre-session instructions.

Step 5 : Prepare for the Session
Once enrolled, make sure to review any materials provided in advance and be ready to engage in the live session.

$50.00 $25.00 (till January 4, 2025)

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