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7 Essential Steps to Articulating What, Why, and How in Product Discovery

Unlock the Secrets of Effective Product Discovery with Expert Training on Articulating the What, Why, and How

Transform Your Product Vision into Reality: Master the What, Why, and How of Discovery

Align Your Team with a Clear Product Vision: Understanding the What, Why, and How in Product Discovery

28-Sep-2024

Saturday (28th Sep 2024) & Sunday (29th Sep 2024)
3 hours each day

IST Time EST Time GMT Time
07:00 PM 09:30 AM 1:30 PM

7.5 Hrs

This Product Discovery Training is structured to provide a balanced mix of theory, practical exercises, and quizzes, ensuring a comprehensive learning experience. The course is divided into several chapters, each with a designated duration to help you manage your time effectively and maximize your learning outcomes. Below is the breakdown of the course duration:

Duration Breakdown

  1. Chapter 1: Introduction to Product Discovery – 20 minutes

    • Overview of the training and the 7 Essential Steps.

  2. Chapter 2: Defining the Problem (What) – 45 minutes

    • Identifying customer pain points and crafting a problem statement.

  3. Chapter 3: Understanding the Context (Why) – 40 minutes

    • Analyzing market context and aligning with business goals.

  4. Chapter 4: Crafting a Vision (What) – 50 minutes

    • Developing a compelling vision statement and vision board.

  5. Chapter 5: Developing Personas (Who) – 45 minutes

    • Creating user personas and mapping user journeys.

  6. Chapter 6: Ideating Solutions (How) – 60 minutes

    • Brainstorming and prioritizing solutions effectively.

  7. Chapter 7: Prototyping and Testing (How) – 60 minutes

    • Creating low-fidelity prototypes and conducting user tests.

  8. Chapter 8: Iterating Based on Feedback (How) – 50 minutes

    • Gathering feedback and iterating for continuous improvement.

  9. Chapter 9: Case Studies and Best Practices – 40 minutes

    • Learning from real-world examples and applying best practices.

  10. Chapter 10: Action Planning – 30 minutes

    • Developing a personalized action plan to implement the 7 steps.

$50.00

$50.00

What Participants Will Learn

By the end of this Product Discovery Training, participants will gain a deep understanding of the essential steps needed to articulate and execute a clear product vision. This course is designed to provide both theoretical knowledge and practical skills, ensuring participants are well-equipped to lead successful product discovery processes. Here’s what you’ll learn

How to Define Clear Problem Statements

Learn to identify and articulate the core problem your product aims to solve, setting a strong foundation for the entire development process.

Understanding Market and Competitive Context

Gain insights into analyzing market trends and competitive landscapes, ensuring your product is strategically positioned for success.

Crafting a Compelling Product Vision

Master the art of developing a vision that inspires your team and aligns with business objectives, guiding your product from concept to reality.

Developing Detailed User Personas

Learn how to create and utilize user personas to deeply understand your target audience and tailor your product to their specific needs.

Effective Brainstorming and Solution Ideation

Explore various brainstorming techniques and prioritization frameworks to generate and refine innovative solutions.

Prototyping and Testing Techniques

Discover how to create low-fidelity prototypes and conduct user testing to validate ideas quickly and efficiently.

Iterating Based on User Feedback

Understand the importance of gathering, analyzing, and implementing feedback to continuously improve your product before launch.

Applying Real-World Case Studies and Best Practices

Learn from successful (and unsuccessful) product discovery processes in real-world scenarios, applying these lessons to your own projects.

This Product Discovery Training is designed to provide a thorough understanding of the key elements necessary to articulate the What, Why, and How of product development. Through a blend of theory, practical exercises, and real-world examples, you will gain the skills and knowledge needed to lead successful product discovery efforts. Below are the topics covered in this training:

 

  1. Introduction to Product Discovery
  • Understanding the importance of product discovery in the product lifecycle.
  • Overview of the 7 Essential Steps to articulate What, Why, and How.
  1. Defining the Problem (What)
  • Techniques to identify and understand customer pain points.
  • Crafting a clear and concise problem statement.
  1. Understanding the Context (Why)

  • Analyzing the market and competitive landscape.
  • Aligning the problem with broader business goals.
  1. Crafting a Vision (What)

  • Developing a compelling product vision statement.
  • Building a vision board to visualize the product’s future.
  1. Developing User Personas (Who)

  • Creating detailed user personas to understand your target audience.
  • Mapping user journeys to identify key touchpoints and opportunities.
  1. Ideating Solutions (How)

  • Brainstorming techniques to generate innovative solutions.
  • Prioritizing ideas using frameworks like MoSCoW and RICE.
  1. Prototyping and Testing (How)

  • Creating low-fidelity prototypes for rapid validation.
  • Conducting user tests to refine and improve your product ideas.
  1. Iterating Based on Feedback (How)

  • Gathering and analyzing feedback to inform product iterations.
  • Embracing continuous improvement to enhance your product’s success.
  1. Case Studies and Best Practices

  • Real-world examples of successful and failed product discovery processes.
  • Best practices for mastering product discovery.
  1. Action Planning

  • Creating a personalized action plan to apply the 7 steps in your own projects.
  • Tips for implementing product discovery techniques in your organization.
This comprehensive coverage ensures that you gain a deep understanding of each stage of product discovery, enabling you to lead your team with confidence and clarity.

 

Additionally, What Participants Will Get

When you enroll in the "Master Product Discovery Training: 7 Essential Steps Training to Articulate Your Vision" training, you’ll receive a variety of valuable resources and benefits to enhance your learning experience:

Certificate of Participation

Upon completion of the training, you will receive a certificate to showcase your mastery of the 6D Process.

One-Month Elite Membership at Agile Digest Academy

Enjoy exclusive access to additional courses, resources, and community forums for one month, allowing you to further your learning and connect with industry experts.

One-Month Access to Class Recordings

Revisit the training sessions at your convenience with one-month access to the full recordings, ensuring you can review key concepts and exercises.

Access to Reading Content in eBook Format

Receive a comprehensive eBook covering the key topics of the training, accessible for one month, to reinforce your learning and provide a handy reference.

Participation in Live Sessions

Engage directly with the instructor and fellow participants in interactive live sessions, where you can ask questions, discuss topics in-depth, and participate in exercises.

Networking Opportunities

Connect with like-minded professionals and expand your network, gaining insights and building relationships that can support your career growth.

FAQs

Here are some frequently asked questions (FAQs) for the "Mastering the 6D Product Lifecycle" training:

  • Who should attend this Product Discovery Training?

    This training is ideal for product managers, product owners, entrepreneurs, and anyone involved in product development who wants to master the essential steps of product discovery. Whether you’re new to the field or looking to sharpen your skills, this course provides valuable insights and practical tools.

  • What prior knowledge is required to take this course?

    No prior experience in product discovery is necessary, although a basic understanding of product development and management concepts will be helpful. The course is designed to cater to both beginners and experienced professionals.

  • How long is the training, and what is the format?

    The training spans approximately 7.3 hours and will be conducted over two days, Saturday and Sunday. Each day will cover specific chapters, and the detailed schedule will be updated in the Schedule section. The format includes a mix of lectures, quizzes, exercises, and case studies to ensure a well-rounded learning experience.

  • Will I receive a certificate upon completion?

    Yes, participants who complete the training, including all quizzes and exercises, will receive a Certificate of Completion, recognizing their achievement and new skills in product discovery.

     

  • What resources will be provided during the course?

    Participants will have access to recorded sessions through the Alumni portal and the slide deck in a non-downloadable eBook format for reading. Both the recordings and the eBook will be accessible for 1 month after the course. This ensures you can review the material at your own pace during this period.

  • Can I download the training material?

    Due to the low price of the course, the content will not be downloadable. However, you will have access to recordings and the eBook version of the slide deck for 1 month through the Alumni portal.

  • Is there any hands-on practice included in the training?

    Absolutely! The training includes 10 practical exercises designed to reinforce the concepts covered in each chapter. These exercises range from creating vision boards to analyzing feedback, ensuring you gain hands-on experience.

  • How will this training help me in my current role?

    By mastering the 7 Essential Steps of Product Discovery, you’ll be equipped to lead your team through a structured and effective discovery process, reducing risks and ensuring your product aligns with customer needs and business goals. This will enhance your ability to deliver successful products and add significant value to your organization.

  • When and where will the training take place?

    The training will be held over two days, Saturday and Sunday, with detailed timing and chapter breakdown available in the Schedule section. This setup is designed to accommodate your weekend schedule, ensuring you can fully engage with the material without weekday distractions.

    This updated FAQ addresses the common queries and includes information about the training format, resource access, and schedule, ensuring potential participants have all the necessary details to plan their participation.

Refund Policy

At Agile Digest, we understand that sometimes plans change, and we aim to make the refund process as straightforward as possible.

At Agile Digest, we understand that sometimes plans change, and we aim to make the refund process as straightforward as possible.

Refund Policy Details:

  1. 100% Refund Before Training:

    • If you’re unable to attend the training training, simply inform us before the session begins, and you will receive a 100% refund  (minus the Gateway fees) of your payment.

  2. Access to Recordings:

    • If you cancel your participation, we will not be able to offer you with access to the training session recordings. 

  3. Payment Gateway Fees:

    • If you paid online via a payment gateway, please note that the gateway fees will be deducted from your refund. This is to cover the transaction costs incurred during the payment process.

How to Request a Refund:

  • To request a refund, please contact us via email or through the contact form on our website, stating your reason for cancellation. We will process your refund promptly and provide confirmation once it has been completed.

This refund policy ensures that you have flexibility and peace of mind when enrolling in our training sessions.

Who Should Join

This Product Discovery Training is designed for a wide range of professionals who are involved in product development and management. If you’re looking to enhance your skills in articulating a clear product vision and leading successful product discovery processes, this course is perfect for you. Here’s who will benefit most from this training:

Prerequisites

Even if you’re new to product management, this course is structured to guide you through the essentials of product discovery, making it suitable for beginners as well as those with more experience.

Enrolment Process

Enrolling in the "Transform Your Product Vision into Reality: Master the What, Why, and How of Discovery" training is simple and straightforward. Follow these steps to secure your spot:

Step 1 : Click the “Add to cart” Button
Start the process by clicking the “Enroll Now” button on this page. This will take you to the registration form.

Step 2 : Complete the Registration Form
Fill out the required information, including your name, email address, and any other details needed to process your enrollment.

Step 3 : Validate Date and Time
Before completing your registration, please ensure that the date and time of the training session align with your schedule. This will help you avoid any conflicts and ensure your full participation.

Step 4 : Receive Your Invitation
After enrolling, you will receive an invitation via email from your instructor. This invitation will include all the necessary details, including the Zoom link and any pre-session instructions.

Step 5 : Prepare for the Session
Once enrolled, make sure to review any materials provided in advance and be ready to engage in the live session.

We have not started enrollment yet. Please check back after some time or email [email protected] for any query.

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Transform Your Product Vision into Reality: Master the What, Why, and How of Discovery

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